MED capitalisation projects joint event - Cultural and creative sector

The strategic role of transnational cooperation in enhancing competitiveness in the cultural and creative sector.

What will it be about?

Targeted research and innovation support is a strategic element in the economic development of territories. In this context, smart specialization will be a crucial element of the new Cohesion Policy 2014-2020. The European Commission considers creative industries to bear high added value enhancing the regional competitiveness. MED and other cooperation projects can contribute effectively to this challenge while strengthening the competitiveness of creative industries in the Mediterranean area.

The conference will be held in the two programme languages, English and French.


Research and innovation for smart specialization strategies (RIS3) have become key elements of cohesion policy. They are an ex-ante conditionality for the innovation-related EU cohesion funding. Targeted support to Research and Innovation is also a strategic approach to economic development, which implies concentrating resources on key priorities in a region, based on local economic potential rather than spreading efforts and investments too thinly.
Creative industries are considered by the European Commission as value-added activities which offer chances of strengthening a regional competitiveness. It calls on regions to make use of EU regional policy funds to develop such strategies, in particular smart specialization strategies which embrace “a broader concept of innovation, not only investment in research or the manufacturing sector, but also building regional competitiveness through design and creative industries…”.
In the green paper ‘Unlocking the potential of cultural and creative industries’ the European Commission summarises some of the most pressing policy challenges to be addressed in order to fully benefit from the creative potential in Europe:
- Appropriate access to funding has to be provided;
- Cultural exchanges and international trade have to be promoted;
- The local and regional dimensions of the creative industries have to be addressed and better linked with EU regional policy;
- New adapted spaces and platforms for creativity and entrepreneurship have to be created.
- The creation of spill-over effects has to be encouraged.
Transnational cooperation projects can give an effective contribution to cope with some of these challenges and to enhance competitiveness of cultural/creative SMEs in the Mediterranean, in particular:
- By supporting SME development, through methodologies and tools for business skills development; through support to internationalization processes (internationalization potential analysis; platforms for meetings and networking among business communities); through tools to facilitate access to finance; through Incubators;
- By supporting decision makers to establish and implement policies and support measures to enhance competitiveness of cultural and creative SMEs.

The involved projects:


Please register by following this link by 24th March 2012. You will receive a confirmation soon. Please note that seats are limited.

Date and Venue. MAP
2nd April 2014 - 09h15-17h15
Chamber of Commerce and Industry Marseille Provence
9, La Canebière - 13001 Marseille


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